Live Limitless
Lead your best life
The day we think we know it all is the day our minds close to learning.
About
Shane Irving
In recent years as I came to the end of my Law Enforcement career I became very circumspect and reflective on all the training I had been exposed to over the years. I asked myself if I had done it right, if the agencies I was engaged with had done it right, were we adequately prepared for the operations that were asked of us. I set out on a quest to find better ways for our Special Operations community to train and perform. I explored and started following all sorts of high performers in all sorts of different fields, became very interested in cognitive performance, technology, eastern philosophies, and became exposed to new and ground breaking research
I humbly commenced my own PhD research with Bond University Tactical Research Unit in Australia and realised very quickly how limited my knowledge was and how much there was to explore.
I practice gratitude daily for my lived experiences, lessons learnt and hungry for more as the world evolves rapidly. Through our companies we believe in giving back all our teachings to our protector community and new communities as we expand into industry, corporate and academia. Join us on this journey of discovery and lets all push our boundaries and ‘Live Limitless’.
EXPLORE
Specialist training & education
A community to connect, empower, educate & support first responders, law enforcement, military, emergency and servicemen & women, anyone who wears a uniform, has worn a uniform, wishes to wear a uniform or their families and friends. It’s a HUB of information, support services, and education, training and research porthole with world renowned experts contributing.
my Rituals
myRituals inspires men and women to embrace a ritual life. We aim to change and enhance people’s lives, giving them the positive tools to support optimal health and well-being, creating space for love, connection, creativity and health to flourish. myRituals is living a life by design, not default.
Vowel Code
A Life Template
A simple acronym developed into a framework, a checklist I adopted in every decision, every interaction. Over time, and I am talking months and years, it became my team’s operating guide. And since then, it has progressed into not only a leadership and communication tool with proven outcomes, the Vowel Code has become a life template, a way of thinking, communicating and living.
The Vowel Code: A, E, I, O, U
A - Attitude
E - Ego
I - Integrity
O - Ownership
U - Understanding

Officer Strong
Stronger Together
Officer Strong is a community bigger and stronger than any other. We help first responders, servicemen & women and those who want to serve and thrive in the most challenging careers on the planet.
Every 54 hours a serving law enforcement officer loses their life in the line of duty. Here at Officer Strong, we are committed to giving every tool we have to our community in the hope that even 1% may make the difference in saving a life, getting home to their family and lengthening their career in service.
To me there is no greater mission in my life to do all we can to be the protector of our protectors
